59club Asia and Hann Reserve announce collaboration

Hann Reserve, The Philippines 21st November 2025

Hann Reserve, the exclusive partner of the Professional Golfers’ Association of America (PGA of America) in  The Philippines, and one of the regions newest and most exciting projects has signed into a collaboration with 59club Asia, the leading provider of customer experience, benchmarking and improvement solutions for the golf, leisure, retail, and hospitality industries.

This cooperation will see Hann Reserve leverage 59club tools to measure and enhance guest experience, along with supporting staff education and development, setting up Hann Reserve to lead on standards in The Philippines.

This collaboration will see 59club Asia introduce performance measurement tools, mystery shopper audits, sales process measurement to Hann Reserve in addition to benchmarking against some of the finest experiences in the world to elevate the overall experience at Hann Reserve.

Clément Rousseau, Director of Golf at Hann Reserve said “As Hann Reserve advances toward becoming a world-class golf destination and a leader in Asia, partnering with 59Club was essential. Their expertise in elevating service and operational excellence will help us deliver the seamless, memorable experience our guests expect and deserve.”

In addition, Chris Geraghty, Managing Partner of 59club Asia added: “Hann Reserve is one of the most impressive destinations I’ve ever seen, and it will no doubt, play a significant role in the continued development of The Philippines as a serious golf destination. For 59club to have the opportunity to collaborate with Hann Reserve and IMG and their respective teams at such an early stage of the projects life to support efforts to ensure the hospitality experience is as remarkable as the overall vision, is extremely exciting.”

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