Check out 59club’s recent Press Releases
59club Asia Service Excellence Awards Nominees Announced
59club Asia Service Excellence Awards Nominees Announced 59club Asia, the leading provider of customer experience benchmarking and improvement solutions for the golf, leisure, retail, and hospitality industries in Asia, will bring together partner venues from across the region to the 2025 59club Asia Service Excellence Awards at The Banyan Tree Laguna Phuket on Tuesday 29th April 2025.
59club Asia forms strategic partnership with Golf Industry Asia
59club Asia, the leading provider of customer experience benchmarking and improvement solutions for the golf, leisure, retail, and hospitality industries in Asia, is excited to announce the signing of a strategic partnership with Golf Industry Asia.
Expert appointment sees 59club Asia gain new Leader in Chris Geraghty
59club, the leading provider of customer experience benchmarking and improvement solutions for the golf, leisure, retail, and hospitality industries, is excited to announce the expert appointment of Chris Geraghty as its new Managing Partner for 59club Asia.
Eminent Collection Awards 2024
The Finest Properties & Leaders Iconised with Eminent Status in 2024.
Engendering customer loyalty
The Viya app allows consumers to book golf and leisure activities across hundreds of venues in Dubai.
59club Aisa Partners with Thai Golf Course Association to Deliver Exclusive Training at Palm Hill Golf Course, Hua Hin
59club Asia, the premier provider of performance management and training services in the golf and hospitality industries, has partnered with the Thai Golf Course Association (TGCA) to deliver a series of specialised training programmes aimed at elevating service standards across Thailand’s golf courses.
Preparing to host a major
Andrew Whitelaw led operations at Emirates Golf Club in Dubai – the first property in the region to work with 59club.
First Global B2B Customer Experience Insights Magazine has landed
59club’s commitment to elevate Sales & Customer Service across the entire golf & leisure industry, has seen the Customer Experience Management Specialist launch the industry’s first independent B2B magazine, concentrated solely on excelling standards, service optimization and elevating club profitability.
The Finest Golf Resorts in Asia Unveiled as 59club honour Service Excellence
59club Asia welcomed the golf industry’s finest golf clubs, teams and individuals to The Eastin Thana City Golf Resort on March 27th, 2024, to honour the leading properties across Southeast Asia for delivering the finest customer experiences during 2023.
59club Asia & Eastin Thana City Country Club are set to host 59club Asia’s 3rd Annual Industry Service Excellence Awards
59club Asia, in collaboration with Eastin Thana City Golf Resort, will be hosting the 3rd Annual Industry Service Excellence Awards.
59club Eminent Collection
59club's spotlight shines as the 2023 Eminent Collection is announced.
Technology always at the ready!
59club is all about detail & data, and our technology plays a vital part in all of that, providing you with the ability to collect survey data direct from 1-1 survey invitations, or the simplicity of a well-positioned QR code or shareable link.
Getting greedy with Group Golf Sales
The greatest thing about golfers is that they like to play in groups.
Hospitality waits for no one!
From the second an employee arrives for work, and even before they’ve slipped their coat off and settled into their daily duties, there are customers waiting to be supported & served, and we expect that interaction to be delivered with a smile and genuine interest to help.
Eminent Collection Returns
59club’s ‘Eminent Collection’ celebration is set to return this fall, as we continue to recognize the finest properties & leaders across the world of golf & hospitality, for their unwavering dedication to Customer Service Excellence.
An Interview With: Rocío Sánchez, Finca Cortesin
In the tranquil haven of Costa del Sol, where the lush greens meet the boundless blue skies, Finca Cortesin stands as a testament to golfing magnificence.
59CLUB MAKES HUGE INDENT IN ITS PLEDGE TO BECOME GLOBALLY CARBON NEUTRAL BY 2030
Last year, 59club announced its commitment to become carbon neutral across its global operations by 2030, and is unbelievably excited to have taken a huge step on that journey, with its UK & Ireland business now officially accredited with achieving neutrality in 2022.
59club Asia Signs Laguna Golf Group to its partnership portfolio
Laguna Golf Group, renowned as operating world-class golf courses in three different countries located in Thailand, Indonesia and Vietnam, has recently joined the rapidly expanding list of clients of 59club Asia.
Jason Hanna; Redefining Member Experience
In the competitive world of golf and country club management, staying ahead of the curve requires a combination of dedication, innovative strategies, and utilizing the right tools.
Employee Development Trends
In the world of club operations, having the right people, in the right places, behaving in the right way is paramount to success.
Written confirmation, what's the point?
As the world continues to blaze the digital frontier, there are now more ways than ever to book a tee time or make a dinner reservation at your club.
We've hit our first milestone!
Last year, 59club announced its commitment to become carbon neutral across its global operations by 2030, and is unbelievably excited to have taken a huge step on that journey, with its UK & Ireland business now officially accredited with achieving neutrality in 2022.
Are you a new age radical?
In the ever-evolving world of golf club and hospitality management, being a successful manager involves juggling multiple roles.
Spotlight: Bernat Llobera, Arabella Golf
The game of golf has seen significant changes over the past few decades and so have the people who play it.
Bridge the gap between Expectation and Experience
A case Study exploring global New Member Onboarding trends In the modern landscape, data stands as the pivotal cornerstone guiding our actions and shaping our strategies.
Celebrating Simon Wordsworth
We are thrilled to share some great news about our founder, Simon Wordsworth, who was recently recognised as the latest PGA Member to achieve PGA Master Manager status.
Boost your F&B operations
Golf clubs aren't merely venues for a beautiful round of golf; they're spaces where members bond over a meal or drink.
Avoid this costly question
In the world of retail, there is a common question that has plagued salespeople for years.
Think Tank
Have you been here before? It’s an innocuous and generally harmless question with enormous upside.
Spotlight: Matt Barr, We-Ko-Pa
In today's competitive golf industry, it's crucial for golf clubs to deliver exceptional customer experiences to attract and retain players.
Club Study
Connecting Managers with industry Insight, and a global network.
Prospective Member Enquiry - The Power of the Phone Call
Members are the life-blood of many clubs; failure to convert them can prove expensive in both the short and long-term.
59Club Study – Connects Managers with Industry Insights and a Global Community
For those of you who are new to 59Club Study; the platform connects curious Club Managers and industry personnel from around the globe, creating opportunities to explore operational decision making from a wide range of operators in different locales, under different cultural norms, as we learn from each other.
59club Think Tank: Employee Retention
Which is more important for employee retention: higher wages or schedule flexibility? Employee turnover can be costly and time-consuming, and it's essential to keep your top talent motivated and engaged.
Spotlight on Service - Featuring Abu Dhabi City Golf Club’s General Manager; Rhian Lobo
Running a golf club located in one of the most luxurious destinations in the world, Abu Dhabi, certainly puts a premium on excellent customer service.
The F&B Upsell Engine
Making members and guests feel valued and welcome is an absolute no brainer for any hospitality venue, but for golf course F&B establishments which often operate with smaller margins and lower foot traffic than traditional restaurants, the line between success and failure is razor thin.
59club MEA & Asia Announce Regions Finest Service Providers
59club MEA & Asia brought the Golf & Hospitality Industry together on Thursday 8th March to celebrate elite standards of customer service excellence, as their annual awards event descended on JA Resorts, Dubai.
59club MEA & Asia announce nominees for regional Service Excellence Awards Ceremony
The industry turns its attention to The Middle East, Africa & Asia as the shortlist is revealed ahead of 59club’s annual Service Excellence Awards event - which comes to JA Resort, Dubai, UAE on the 8th of March 2023.
Service Excellence Awards 2023
59club MEA & Asia’s Annual Service Excellence Awards Event comes to JA Resort, Dubai, UAE on 08/03/23.
59club Eminent Collection
The industry’s best performing properties and leaders were announced as 59club unveiled their Eminent Collection – signifying the benchmark of excellence within the Global Golf & Hospitality landscape.
59club Goes Green to Champion Climate Change
𝟱𝟵𝗰𝗹𝘂𝗯 𝗛𝗲𝗮𝗱𝗾𝘂𝗮𝗿𝘁𝗲𝗿𝘀 𝗮𝗿𝗲 𝗱𝗲𝗹𝗶𝗴𝗵𝘁𝗲𝗱 𝘁𝗼 𝗮𝗻𝗻𝗼𝘂𝗻𝗰𝗲 𝘁𝗵𝗲𝗶𝗿 𝗰𝗼𝗺𝗺𝗶𝘁𝗺𝗲𝗻𝘁 𝘁𝗼 𝗯𝗲𝗰𝗼𝗺𝗶𝗻𝗴 𝗰𝗮𝗿𝗯𝗼𝗻 𝗻𝗲𝘂𝘁𝗿𝗮𝗹 𝗯𝘆 𝘁𝗵𝗲 𝗲𝗻𝗱 𝗼𝗳 𝟮𝟬𝟮𝟮, and their division serving the UK joins them in this promise 8 years earlier than planned.
59CLUB ASIA CELEBRATES EXCELLENCE AS REGIONAL GOLF INDUSTRY ‘OSCARS’ GO VIRTUAL
The Asian Golf industry tuned in to celebrate with their peers and colleagues, as 59club Asia announced the winners of their highly coveted Service Excellence Awards, during the regions second annual awards event.
Cast a vote for your sustainable achievements
Most of us focus on the outcomes almost exclusively.
Harnessing the ability to influence the right 'Emotions' in your customers is the money shot!
'Hard Skills training’ the basic teaching of how to do the job has always, and will always be the foundation and more often the priority order of training at most businesses and organisations.
Overcoming the challenges caused by Covid-19 pandemic
As we all are moving past the new year and January is over, the global pandemic is with us longer than we all expected.
59club Putting the Success in Succession
59club; the leading sales & service analysts and training provider, have today announced its exciting new personal development program; ‘Succession’.
Here Comes The Holiday Season; Seize Those Limitless Incremental Revenues
Here Comes The Holiday Season; Seize Those Limitless Incremental Revenues After the launch of the “Rao Thieu Duaykan” or "We Travel Together" and “Kon La Khrueng” or “Let’s Go Halves” economic boosting campaigns by the Tourism Authority of Thailand, which were aimed at stimulating domestic spending through tourism activities in Thailand, many hospitality businesses have already started to generate great incremental revenues from the domestic market.
How to Generate Incremental Revenues Through Process?
As we are entering the fourth quarter of the year, with continued uncertainty regarding the Covid-19 pandemic situation, which is without question impacting the economy and our daily lives, we are faced with no real indication of when the circumstances will improve, domestically and internationally.
59club Asia has expanded its network with Asian Tour Destinations to further enhance the growth of the golf industry in the Asian region
Asia is a dream destination for golfers, renowned for its abundant natural resources, a great variety of high-quality golf courses featuring challenging and signature designs by world-famous golfers and golf course architects such as Jack Nicklaus, Greg Norman, Sir Nick Faldo, and Robert Trent Jones Jr.
59club Asia pioneers cutting-edge Spa Mystery Shopping Audits for Wellness and Spa Industry
A spa treatment is a reward considered as a soothing, rejuvenating and typically elegant way to pamper oneself.
59club Asia Introduces Revolutionary Fine Dining Mystery Shopper Audits
In Thailand, where has long been called “the kitchen of the world” from its abundant natural food resources and highly-skilled chefs and cooks.
How do you know if your course is in "Tournament Ready Condition" every day?
Many golf courses in South East Asia seek for an opportunity to host an international or a significant local tournament to gain a marketing benefit and status of being ‘home’ of a prestigious golf tournament.
59club Asia, Asia’s leading hotel mystery shopping provider, launches recruitment programme to engage and train high-performance hotel mystery auditors to perform audits at many leading hotels in Asia.
59club Asia, Asia’s leading hotel mystery shopping provider, launches recruitment programme to engage and train high-performance hotel mystery auditors to perform audits at many leading hotels in Asia.
ABSOLUTE HOTEL SERVICES SIGNS WITH 59CLUB ASIA, FOR MYSTERY SHOPPER SERVICES. ENHANCING CUSTOMER SERVICE STANDARDS IN A POSITIVE POST COVID-19 INITIATIVE
During the third phase of easing the Covid-19 restrictions, hotels in Thailand are gradually reopening and resuming their business after temporary closures.
59club Asia contributes to the Pantries of Happiness around Bangkok to help lives that are affected by the Covid-19 crisis
The Covid-19 pandemic has caused widespread economic disruption in Thailand and increased the number of people who are out of work and struggling to put food on the table.
59CLUB ASIA LAUNCHES GROUNDBREAKING HOTEL MYSTERY SHOPPER AUDITS
Following a highly successful launch in Europe and the Middle East, 59club Asia, Asia’s leading sales & service analysts and training provider, have today released a revolutionary new hotel mystery shopper audit tool, this new to market product delivers industry first technology along with the ability to have the audits tailored to be Brand Specific, whilst retaining the core value of objectivity.
59CLUB LAUNCHES NEW VIRTUAL MENTOR EXPERIENCE
59club the leading sales & service analysts and training provider, have today released my59 Mentor, their intelligent virtual learning experience, safeguarding clients triumphant return to golf.
59club Asia announces inaugural Service Excellence Awards Winners
59club Asia is delighted to announce the winners of its inaugural Service Excellence awards supported by Golfbreaks.
FOREST OF ARDEN & ABU DHABI GOLF CLUB ARE SET TO HOST 59CLUB’S 10TH ANNUAL INDUSTRY ‘OSCARS’
Forest of Arden Marriott Hotel & Country Club will welcome 59club clients from across Europe on the 12-13th March 2020.
Momentum building for 59club Asia with Riverdale Golf Club partnership agreement
59club Asia has extended its influence over the continent’s customer service revolution, with the addition of the five-star, MBK-owned Riverdale Golf Club to its growing client portfolio.
59club business interface now available for Concept Customers
Concept has partnered with 59club to provide its golf, leisure & spa clients with new service analysis intelligence to measure customer satisfaction levels within their businesses via its high-end operations software suites Concept users can now benefit from 59club’s expertise, mechanism and freedom to independently deliver customer satisfaction surveys using their industry specific benchmarking assessment criteria, flexible survey templates and automated software.